The presentation, which was well researched, factually based and well-presented was shot-down immediately by an executive from General Mills. The book opens at the crime scene, in the spring of 1999, when the heads of the largest food companies came together to hear a unique presentation about the epidemic of obesity, and how unhealthy food ingredients were contributing to the cause. In the end, we all pay the ransom for eating unhealthy foods based on the addictive properties of salt, fat and sugar. In Salt Sugar Fat, Michael Moss exposes Big Food Inc’s success in getting the public addicted to unhealthy ingredients, and how the industry is built to deliver maximum food addiction and minimum nutrition. While some mysteries have unwilling victims – other victims are induced into the crime without knowing it. It reads like a research thriller, taking the reader through a nutritional crime scene. If you like to read mysteries, and great “who done it” stories, you will love the new book by Michael Moss. As obesity rates continue to climb, manufacturers are now claiming to add ingredients that can effortlessly cure our compulsive eating habits.Salt Sugar Fat: How the Food Giants Hooked Us For instance, in response to recent dieting trends, food manufacturers have simply turned junk food into junk diets, filling grocery stores with “diet” foods that are hardly distinguishable from the products that got us into trouble in the first place.
Moss goes on to show how the processed food industry-including major companies like Nestlé, Mars, and Kellogg’s-has tried not only to evade this troubling discovery about the addictiveness of food but to actually exploit it.
Our bodies are hardwired for sweets, so food giants have developed fifty-six types of sugar to add to their products, creating in us the expectation that everything should be cloying we’ve evolved to prefer fast, convenient meals, hence our modern-day preference for ready-to-eat foods. Original book introduction: Moss uses the latest research on addiction to uncover what the scientific and medical communities-as well as food manufacturers-already know: that food, in some cases, is even more addictive than alcohol, cigarettes, and drugs. Please note: This is a summary & not the original book. Get the Summary of Michael Moss's Hooked in 20 minutes.
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